Apple Reportedly Fires Engineer After Daughter Posts iPhone X Video

There’s a reason Apple is so good at keeping secrets. Brooke Amelia Peterson says she and her father have found that out the hard way.

The younger Peterson posted a short video to YouTube from the Apple campus, apparently sometime early last week. One segment, filmed from Apple’s campus, showed off her father’s pre-release iPhone X – the highly-anticipated super-flagship phone due to be released on November 3. Peterson’s father, according to her videos, was an engineer working on radio communications and Apple Pay features for the iPhone X, pronounced “iPhone ten.”

Apple watchdogs including 9to5 Mac and Apple Insider jumped on the video, which 9to5 Mac described as “probably our best look yet at the device in action.” It included substantial glimpses of the device’s calendar app, camera, Face ID, and the new Animoji feature, as well as the physical design of the phone itself.

In a followup video posted on Saturday, though, Peterson claims that Apple reacted to the video by firing her father, who was seen cheerfully participating – despite Apple’s well-known commitment to secrecy around unreleased technology.

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In yesterday’s video, the younger Peterson was conciliatory towards Apple, acknowledging that she and her father had made a mistake.

“At the end of the day, when you work for Apple, it doesn’t matter how good of a person you are. If you break a rule, they just have no tolerance.”

“I’m not mad at Apple,” she continued. “My dad takes absolutely full responsibility for the one rule that he broke. We’re not angry, we’re not bitter.”

Details of Peterson’s story have not been independently verified, but we have reached out to Apple and will update this story with any confirmation or details.

Peterson says she took down the original video at Apple’s request, and some mirrors of the full video appear to be down as well, but copies are still surfacing both around the web and on YouTube.

Tech

Apple and GE team up on software to track power plants, machinery

(Reuters) – Apple Inc and General Electric Co say they are working together to make it easier to write software that can track power plants and jet engines on Apple’s iPhones and iPads.

The companies have come up with a tool for app developers to connect Apple’s iOS operating system more easily to Predix, the cloud-based software at the heart of GE’s effort to turn itself into a “digital industrial” company.

The Predix software connects sensor-laden industrial machines like wind turbines, jet engines and elevators to data centers, so that streams of information from the machines can be analyzed to help predict failures and make the machines run more cost effectively.

GE expects the software to help generate $ 12 billion in digital revenue by 2020, though it took a two-month “time-out” earlier this year to iron out technical problems.

Now with the help of the new software built with Apple, which GE plans to release on Oct. 26, more information from Predix will be available to the on-the-ground managers of factories and power plants who work most closely with GE’s equipment, said Kevin Ichhpurani, executive vice president of global ecosystem and channels at GE Digital.

For example, Ichhpurani said, a power plant manager might be debating the best time to take a generator offline for scheduled maintenance. With the Predix software, the manager can see data on the machine and could share notes and photographs from an iPad at the site of the generator and even start a video call.

“These decisions can be made at the power plant or on the factory floor, as opposed to being made at corporate,” Ichhpurani told Reuters in an interview.

As part of arrangements between the two companies, GE plans to make iPhones and iPads the standard mobile devices for its 330,000 employees and will also offer Mac desktop computers as a choice for them.

In return, Apple will help promote GE’s Predix software to Apple’s enterprise customers. Apple’s salespeople will be trained on Predix’s capabilities and will promote the software in sales situations alongside iOS devices, Susan Prescott, vice president of product market at Apple, told Reuters.

Over the past several years, Apple has courted business software firms such as Accenture PLC, International Business Machines Corp, Cisco Systems Inc, Deloitte and SAP SE in an effort to move business applications over to iOS devices and make them easier to use in corporate settings.

Reporting by Stephen Nellis; Editing by Leslie Adler

Tech

Latest Apple Park Drone Footage Shows Basketball and Tennis Courts

Apple’s new campus is nearing completion.

Apple employees will be able to shoot hoops and play tennis at the company’s new Apple Park headquarters.

Aerial videographer Matthew Roberts released new drone footage Monday of Apple’s new headquarters, spanning 175 acres in Cupertino, Calif.

The drone footage shows some overhead shots of the nearly-finished campus, with several up-close shots of the massive 2.8 million spherical building serving as Apple Park’s centerpiece, where employees will be working. The video also shows new paved paths that crisscross throughout the campus, while big trucks are shown to be transporting trees to their designated planting areas.

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Apple aapl is also installing two big basketball and tennis courts for employees to use during their spare time. The courts however, appear to be unfinished as of when the video was recording, depicting a few massive empty lots for the time being.

In September, drone pilot Duncan Sinfield recorded aerial footage of Apple Park in prelude to the company’s latest iPhone launch.

Sinfield’s footage also featured Apple’s new auditorium, the Steve Jobs Theater, where Apple recently held its big media event and unveiled the iPhone 8, iPhone 8 Plus, and iPhone X, among other products.

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Apple iPhone X Might Be Cannibalizing iPhone 8

Apple’s iPhone 8 pre-orders are a little slower than previous models, and the handset might have an unlikely foe to thank for it.

In a note to investors this week, KGI Securities analyst Ming-Chi Kuo said that iPhone 8 and iPhone 8 Plus pre-orders are sluggish because of strong demand for Apple’s upcoming iPhone X. In the note, which was earlier reported on by Apple-tracking site 9to5Mac, Kuo said pre-order shipment dates after initial orders are placed usually stands around three to six weeks. Depending on the model they want, if consumers order an iPhone 8 or iPhone 8 Plus today, they might be able to get it on Friday’s launch day or need only to wait a week for the handset to arrive.

Apple (aapl) has been offering pre-orders on new iPhones for years. And in most cases, the handsets it starts selling in September see their initial supply run out soon after the company turns on pre-order sales. By mid-morning of pre-order day, it’s not uncommon for new purchasers to have to wait weeks, if not a couple of months, for their smartphones to arrive.

But the iPhone 8 and iPhone 8 Plus were different. The smartphones were announced alongside the iPhone X, a major upgrade, featuring a big screen that nearly entirely covers the face and a revamped design featuring glass and stainless steel. Apple has called the iPhone X the “future” of smartphone technology, which might have made some would-be iPhone 8 customers feel like they were buying outdated hardware.

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For its part, Apple (aapl) tried to allay some of those fears by bringing a similar glass finish to the iPhone 8 line. Apple’s handsets are also running the same A11 Bionic chip that users would find in the iPhone X, and all three of the company’s new smartphones support wireless charging.

Still, iPhone 8 and iPhone 8 Plus models are readily available, marking a stark departure from Apple’s recent iPhone pre-orders.

According to Kuo, it appears a large number of Apple customers are simply waiting for Apple to offer pre-orders on the iPhone X starting on October 27. And although the iPhone X comes with a hefty $ 999 price tag to start, at least the early adopters don’t seem concerned.

While Apple hasn’t commented on pre-orders, it’s unlikely the company would bemoan customers waiting to buy the iPhone X.

On Monday, researcher Susquehanna International Group estimated that Apple pays $ 581 for the components inside its iPhone X, giving the company a profit margin of $ 418 per unit before it factors in assembly cost. Last year’s iPhone 7, which cost $ 649, cost Apple $ 401 for its components. That translated at the time to a $ 401 profit. Apple, in other words, should make a surprisingly high margin on the sale of each iPhone X.

Tech

The $2.5 Trillion Photo: China’s President Xi Jinping Meets With Heads Of Apple, Amazon, And More

In the first official U.S. visit of China’s President Xi Jinping this week, nothing speaks louder than one single photo on China’s hopes for its high-tech diplomacy.


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In pictures: Apple faithful already forming lines in front of Friday’s iPhone 6s launch

Marcus Barsum waits outside the Apple store in central Sydney Thursday. Reuters/David Gray

Yes, it’s that time again, when the Apple faithful/crazy line up way early to buy the next version of the iPhone, this time the iPhone 6s and 6s Plus.

This year, people are standing out in the elements — and sleeping there overnight — to buy a phone that looks identical to the one they already have, but with, um, an updated camera and a new kind of screen press.

Here are the lines, in cities around the world.

New York

Screen Shot 2015-09-24 at 10.53.45 AM

Above: Waiting in line in NYC (Eli Blumenthal ‏@eliblumenthal)

Apple fans line up at the "Church of Apple" in New York to buy an iPhone 6s Friday.

Above: Apple fans line up at the “Church of Apple” in New York to buy an iPhone 6s.

Image Credit: Eli Blumenthal ‏@eliblumenthal

San Francisco

Screen Shot 2015-09-24 at 11.58.58 AM

Above: (Justin E. Harris @envisionwithj)

Periscoper Justin Harris reported that around 16 people were already camped out at the downtown San Francisco Apple Store Thursday night. Check it out here.

Boston

(Image: MacRumors)

Above: (Image: MacRumors)

Hamburg, Germany

"Oh man wie arm ist das denn. Wegen einem Telefon?" Daniel Knott ‏@dnlkntt )

Above: “Oh man wie arm ist das denn. Wegen einem Telefon?” (Daniel Knott ‏@dnlkntt )

Sydney, Australia

Marcus Barsum waits outside the Apple store in central Sydney Thursday. Reuters/David Gray

Above: Marcus Barsum waits outside the Apple store in central Sydney Thursday. (Reuters/David Gray)

This buyer, a media exec in Australia, sent a robot proxy to wait in the line. (photo: Mashable)

Above: This buyer, a media exec in Australia, sent a robot proxy to wait in the line. (photo: Mashable)


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The Booming Business of Making Fake Apple Stores Look Real 

The iPhone 6S arrives tomorrow morning, and Reuters says the fever-pitch demand for the latest iPhone in China is spurring a boom in phony stores that look a lot like official Apple stores–right down to the bags.

Read more…


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Webmonkey Podcast: Apple News in an Era of Ad Blocking

Webmonkey Podcast: Apple News in an Era of Ad Blocking

How Apple News changes publishing, and how we publish to Apple News.

The post Webmonkey Podcast: Apple News in an Era of Ad Blocking appeared first on WIRED.


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Make the Most of Apple WatchOS 2 With These Apps

Make the Most of Apple WatchOS 2 With These Apps

WatchOS 2 lets developers do more with their apps. Now let’s see what they do with this power.

The post Make the Most of Apple WatchOS 2 With These Apps appeared first on WIRED.


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Apple News Is the Best New Thing About the iPad

Apple News Is the Best New Thing About the iPad

Same old hardware, refreshing news twist.

The post Apple News Is the Best New Thing About the iPad appeared first on WIRED.


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